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Creative Thinking for Managers

Enhancements to products and services are essential for the longevity of

any organization. This eBook describes five popular creative thinking

techniques that can help managers to encourage creativity within their team

and to be more creative themselves.

These are:

•  Doblin’s 10 Types of Innovation
  
•  The Four Step Innovation Process
  
•  The Charette Procedure
  
•  Crawford Slip Writing Method
  
•  SCAMPER Technique